Baccarat is a traditional French crystal brand company. Since 1764 they have produced the finest crystal goods. The "Zenith" chandelier is an iconic piece. Inspired by it I created a personal project. Concept advertising illustration. The campaign would run online and with posters placed in hotels and qualified locations. Digital painting edited with Photoshop. English - Portuguese subtitles
Baccarat é uma tradicional compania francesa de cristais. Desde 1764 eles produzem os mais finos produtos de cristal. O lustre "Zenith " é uma peça icônica. Inspirada nele criei um projeto pessoal. O vermelho do fundo é o mesmo que o da cor que é a assinatura da marca. Pintura digital editada com Photoshop. A campanha seria veiculada online e com posters em hotéis de luxo e pontos comerciais qualificados.
Inspiration Mood Board
I used red as a background because it is the Baccarat brand signature color. The contrast with black came from Rene Gruau´s vintage illustration reference ( see the mood board ).
I created a wallpaper pattern to add texture to the art. The inspiration was a stylized chandelier structure.
I created a wallpaper pattern to add texture to the art. The inspiration was a stylized chandelier structure.
Feel free to send me a message! danielacastro.studio@gmail.com
